What is adaptivecopy?
A lot happens with time, and I adapt. With years of copywriting experience and using the latest digital tools out there, Adaptive Copy offers professional copywriting services that connect your business with the outside world through content. Delivering persuasive copy alongside all industries, the content services cover 4 major content pillars: PR & Marketing, Business Communications, UX and Web Copy, and Editing & Proofreading – ensuring the copy is consistent with your business' branding style, guidelines, and goals.
Don't hesitate, scroll down to learn more about those services and let me know how I can help.
SERVICES
Writing content with the intention to build your brand’s successful relations with the public using the right tools and technologies. It ranges from covering important events and publishing press releases, quarterly newsletter articles, to daily news items; handling and contributing to the organization’s communication and reputation. It also includes the company’s informational website, used for both employees and the general public.
Composing internal communications intended for the people who work within the company - such as the employees or outside the company such as the board, shareholders, or anyone interested in that business’ news. Examples would be building the intranet site, training material, email updates, and in-house written material. Business communications could also include external communications with the focus on quarterly or annual reports, brochures, news items, and forecasts.
Creating words and sentences that fill out the voice of a product's interface. UX Copy is essential to guide your user to make an informed decision. It allows the user to interact better with a visual interface better, without hindering the user experience. It is very important to initially start by conducting audience research.
Ensuring the content - no matter in what industry - is linguistically and visually correct using known proofreading editing marks. Trilingual with a keen eye to detecting any typos and grammatical errors both on hard copy and digitally, the delivered document will be consistent in style and all changes easily trackable. Such documentation includes pretty much any written text.
About Me
Hi, I'm Lara, a passionate and experienced copywriter and content editor based in Montreal, Canada. I am highly driven when it comes to writing compelling stories about your brands, concepts, or people worldwide. An avid traveler, I have a strong cultural awareness and am perfectly multilingual in the English, French, and Arabic languages. Whether you are looking for a landing page for your business, or simply a small text you would like edited, just get in touch via this form and I'll get back to you within 24 hours at the latest. Talk to you soon!
My Skills
6 years experience
Instructional or informational web copy or articles pertinent to the business, connecting you to your relevant audience.
4 years experience
The usage of basic Search Engine Optimization techniques to increase visibility on search engines and in turn the number of visitors to your website
5 years experience
Creating a detailed blueprint of your website or app’s information structure providing an effective user experience.
8 years experience
The curiosity and research skills to see things from a different perspective, utilizing words in an interesting way.
6 years experience
Creating a single essential webpage that helps convert your visitors and target audience into customers or leads. The process to create that page entails the design, content strategy, content, and coding! Everything is taken care of.
4 years experience
Offers or promotional material and content in the form of email sent to all your subscribers in a marketing effort to attract them towards your business and build rapport.
5 years experience
Microcopy is small and short copy that helps with the user experience on a website or application, that in turn creates a big impact in terms of conversion. Microcopy can be notifications to call 2 action buttons, important in helping your user with the navigation.
Projects
Lines Written
Happy Clients
Recent Clients